One of the internet’s earliest social media platforms may not be as relevant for your business anymore.
A crisis can happen at any time. Does your marketing team have the media monitoring solutions in place to effectively respond?
If you have a Twitter account, here’s how to host a successful Twitter takeover.
If you’re feeling scattered and out of control when it comes to marketing, this free platform may have the answer.
If you’re launching a new product, here are some steps to take to ensure it’s as successful as possible.
E-mail marketing is far from old news.
Using a free guide to promote your e-mail list? Here are some ways to get it in front of new eyes.
Are you planning an event? Here’s how to leverage social media to make it a success.
Increasing engagement is a central component of social media management. As your company interacts with customers on various social networks, it’s important to take a proactive approach to engagement-driven marketing. Companies often talk about “doing social media.” Companies need to shift their mind-sets from “doing” social media to actually “being social” on Twitter, Facebook, Instagram, […]
Summer’s here—and with it, BBQs, beach days, and vacation requests. While every manager wants his or her team to enjoy well-earned time off, it’s important to balance the need for recharging their batteries with ensuring adequate coverage. For customer service departments, this is especially a key challenge. These tips will help you get through vacation […]