Tag: Twitter

IFTTT Applets to Help Automate Marketing

With various social media platforms used by millions of consumers, how can a company most effectively market its services and products through these numerous platforms? Smart marketers know that the secret to winning at social media is being, or at the least, appearing to be constantly present. If you focus only on marketing your products […]


How to Manage Customer Service on Social Media

Social media platforms such as Facebook and Twitter are no longer confined to the world of marketing and advertising, but rather they have emerged as a platform where consumers can solicit and receive customer service. In fact, 90 percent of consumers admit to using social media to communicate with brands, with 34.5 percent preferring to […]