Getting your website high on Google’s rankings is a great way to make sure customers can find you. But if your efforts are falling flat, there may be something more going on.
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Just a few weeks into the new year, Google announced its upcoming algorithm update, due out this July. Here’s how marketers can plan ahead.
It may be time to give your site a little sparkle.
You’ve invested in SEO and seen good results. But market changes or an evolution in business has changed your keywords. Here’s what you need to do.
If you’re continuously struggling to rank your website, you’re not alone. Publishers and businesses alike work hard to get their content to the top of Google’s search engine results page (SERPS) to attract readers and traffic. One way to quickly and efficiently achieve that goal is to optimize your website for Google Snippets.
Like many technology companies around the world, Google employs a group of human beta testers called “quality raters.” Currently, Google employs over 10,000 quality raters, who are responsible for checking the quality of their searches by evaluating whether a set of search results matches the queries that generated them.