In order to grow your numbers, you have to know your numbers.
Tracking numbers can feel pointless and nitpicky, but marketing analytics are key to a successful campaign.
If you’re in the B2B marketing field, here are some helpful hacks to increase your sales.
As brands begin to scale their influencer marketing programs, it’s usually important to look for a platform or agency to help with the process. Influencer marketing programs, such as working with Instagram content creators or creating sponsored blog posts with writers, take a lot of work. Having access to the right technology can streamline execution, […]
Just because you have a physical storefront doesn’t mean you shouldn’t be tracking marketing analytics.
Midsize and enterprise companies are increasingly hiring marketing analytics directors. Yet, for many companies, it’s not clear what directors need in these positions to succeed and thrive. What does a marketing analytics director really do, and how can companies set them up for maximum productivity and impact? Here’s a closer look at three tips to […]
You may be suffering from Too Many Numbers Syndrome. Here’s how to fix it.
It’s time to bring your marketing strategy up to speed instead of clinging to snail mail and sales calls.
Knowing your numbers is key to a rock-solid marketing strategy.
If your marketing team isn’t working well as a group, it may be time to take a look at your team culture.