Most Popular

Responding to a Customer Complaint About a Specific Agent

What should you do when an angry customer calls to complain about a specific customer service agent? It’s important to have a plan in place that both takes your customers seriously and is fair to your team. Here’s how to handle this kind of issue when it arises at your call center.

Print

How to Cool Down Angry Customers

No matter how great your customer service may be; chances are that you’ll eventually encounter an angry customer. But how can you talk angry customers down off the ledge without losing their business?

Print

The Ultimate Guide to LinkedIn Sales Navigator

The first and most powerful professional networking site online has just launched a new sales research platform, and it’s an incredible resource for sales teams that want to take a deep dive into getting to know their prospects.

Print

5 Tips for Using LinkedIn Sales Navigator

In part 1 of the article, we introduced the LinkedIn® Sales Navigator tool and why it should be part of your sales technology stack. Today, we’re giving you a closer look at specific tips and tools that can help you dive in.

Print

How to Structure a Daily Sales Scrum

“Scrum” is a term from the software development world, where teams come together in an all-hands meeting to review priorities and how much they’ve accomplished. It’s about setting the team’s focus on the day and goals ahead, providing a road map for getting them done, and quickly and efficiently addressing roadblocks.

Print

4 Market Research Trends for 2018

Market research can help you ground your marketing plans for next year in the latest data. Here are four trends you can expect to see in market research during 2018.

Print

Relationship Selling on Social Media: The Groundwork

Traditional sales techniques recommend cold calling, in-person drop-ins, and an endless amount of e-mails. But one of the most effective yet underutilized mediums for making contact with a good prospect is by using various social media channels. And, although LinkedIn® is one of the most relevant networks for connecting with professionals, it’s not the only […]

Print

Why You Shouldn’t Ignore Bing

There’s a lot of competition on Google Adwords (and Google search in general), and for good reason. Google is indisputably the top search engine used by searchers and advertisers alike. But smart marketers know that it’s not the be-all-and end-all of search.

Print

The Power of Saying No in Marketing

A recent piece in the Harvard Business Review points out the strategic advantages of saying no. Here’s what marketers can learn from this concept.

Print