It’s time to bring your marketing strategy up to speed instead of clinging to snail mail and sales calls.
Category: Marketing Technology
Technology is helping make all business functions more efficient, and marketing is no exception. Learn what sort of tech solutions are available to help you optimize your marketing tracking and management.
Could automation be the key to a better customer experience (CX)?
Customer service productivity depends on technology, and most companies utilize the most common forms. But we’re going to look at some less commonly used technologies that can give your team—and your company—a leg up on the competition.
Podcasts are currently growing in popularity. Could utilizing this media form be a good idea for your company?
Marketing a new line of products can be a challenge, but technology can help. Here are the product development tools you need to know about.
Did you know that “60% of retail and e-commerce brands will implement AI” this year? Artificial intelligence (AI) refers to the process of computer systems completing tasks we’d typically expect humans to complete: translations, decision-making, and more. Brands are finding more and more ways to use AI to not only cut costs but also enhance […]
Live chat can be an incredibly useful feature for your company’s marketing efforts.
The platform you partner with will make a huge difference in terms of your e-mail success.
It may be time to take a broom to your website and make sure it feels freshened up.
For years, we’ve read countless pieces about the importance of designing websites so they can be viewed and browsed on the small screen, but a responsive, mobile-friendly website should now be the default. It’s necessary to start considering how we can design not just mobile-friendly websites but also mobile-first ones.