Famous U.S. five-star general Douglas MacArthur once said, “A true leader has the confidence to stand alone, the courage to make tough decisions, and the compassion to listen to the needs of others.”
Category: For the CMO
Being the Chief Marketing Officer (CMO) is no walk in the park. This section contains all kinds of tips and tricks on being a successful CMO.
In yesterday’s Advisor, we examined three ways to reevaluate your policy on competitive information in light of the newly enacted Defend Trade Secrets Act of 2016 (DTSA). Today, we check off the next three.
Your company just got a more powerful weapon to help safeguard its valuable trade secrets—all the confidential information and intangible assets that define the business’s competitive value.