Category: Content Marketing

5 Tools You Can Use to Document Your Content Strategy

Documenting your content strategy is helpful in many ways. It helps you, your team, and your client (whether it’s your brand or an actual client) be on the same page about who the content is reaching, the purpose of the content, and what content is upcoming.

How to Create Content for ‘Stories’

Whether you like it or not, it’s no longer possible to ignore the “Stories” feature that started on Snapchat, was then adopted by Instagram, and has just premiered on Facebook. Regardless of who invented and popularized this social media feature, it’s only a matter of time before even more networks adapt it for their use.