Category: Analytics

Marketers have many angles to analyze and a great deal to keep track of, and analytics technology can make things easier. See the latest in strategy and software solutions for statistics, analytics, and automation.

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How to Set Up a Facebook Pixel

Whether or not you use Facebook’s advertising platform right now, it’s a good idea to implement a Facebook pixel on your website as soon as possible. The Facebook pixel is a specific type of code that integrates with your website and can help you target, optimize, and grow your current customer base.


6 Steps to a Better Sales Funnel

Looking to increase your conversions from leads to customers? Here are a few quick tricks on how to step up your sales funnel.


How to Make Your Blog a Must-Read

If you blog for your business, make sure it’s serving your dream clients in a way that keeps them coming back for more.